Napa Sonoma SBDCSanta Rosa and Napa, California

NAPA: Writing a Business Plan for Your Restaurant Project #70794

NAPA: Writing a Business Plan for Your Restaurant Project #70794

Thursday, April 13, 2017 2:00pm to 5:00pm

Course Code #70794
All successful restaurateurs start with a well-developed business plan that will be requested by any financial institution, investors and most landlords.  In the first half of the seminar, Instructor and Restaurant Specialist Louise Dawson will review the steps and organizational techniques needed to write a compelling plan for a restaurant that includes: 

  • Executive Summary
  • Articulating the core concept
  • The importance of location
  • Sample menus
  • History of owners
  • Understanding the target customer through demographics and presenting a strong marketing plan by defining the business’ positioning and niche through competitive analysis

The instructor will then give an overview on how to put together the financials that accompany the written business plan.   This includes the basics on how to project revenue and how to create a chart of accounts, balance sheet and cash flow analysis. There will be plenty of time for Q & A.  This is a must-take class for any budding restaurateur. Training Fee: $45


To prepay by credit card, please go to  Please click on the link that says “Register and Pay for Continuing Education Classes”, enter the "Course Code #", press "Submit" and follow the directions to register and make your credit card payment.

To pay by check, please make your check payable to Napa Valley College and mail to Napa Valley College, 2277 Napa-Vallejo Hwy, BLDG 3300, Napa CA  94558.  Please note that your payment must arrive before the start of training to secure your space. 

For questions contact the SBDC Office at 707-256-7250 (Napa) or 707-595-0060 (Sonoma).

Napa Valley College
2277 Napa-Vallejo Hwy Bldg 3300 Conf Rm

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Funded in part through cooperative agreements with the U.S. Small Business Administration, the California Governors Office for Business and Economic Development, and other private and public partners;  and nationally accredited by the association of SBDCs.