Napa Sonoma SBDCSanta Rosa and Napa, California

Webinar | Getting Started with Email Marketing

Webinar | Getting Started with Email Marketing

Wednesday, May 12, 2021 2:00pm to 3:30pm

One of the most important online activities for most businesses is their email marketing strategy. Emails work hand-in-hand with your website to help you retain and 'train' your customers to engage with your business. In this course, we'll discuss the basics of email marketing, including:

  • How do I start an email program?
  • How do I get subscribers?
  • What makes a good email marketing campaign?
  • How do the email programs (MailChimp, ConstantContact, etc.) stack up?

**This workshop includes a 1-hour 'power hour' class, followed by an optional half-hour where you can ask questions and delve deeper.**

Join Cathy Balach, Napa-Sonoma SBDC Strategic Marketing Advisor to start your email marketing strategy

Cathy Balach is a Bay Area business consultant with proven success in online strategy, online and traditional marketing communications, and business planning. She's a certified NxLevel instructor, teaching the 11-week NxLevel program for the SBDC. She's headed up three ventures of her own and has over a decade of experience helping business owners plan, start, and grow their businesses. Her expertise includes content development, graphic imagery, all things WordPress, and email marketing.

Hosted by the Russian River Chamber of Commerce
Sponsored by the County of Sonoma
Class by the Napa-Sonoma Small Business Development Center
Presenter: Cathy Balach

Russian River Chamber of Commerce: (707) 869-9000
Napa-Sonoma SBDC (707) 595-0060

(707) 256-7250

Need Help Starting or Growing your Business?

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.